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Tag: negotiation

Remember the BATNA!

What’s a BATNA? Jabba tried to feed Skywalker to it. Just kidding. It’s the acronym for “best alternative to negotiated agreement”. BATNA is a term of art in the world of negotiations. It’s intended to represent your best choice besides taking whatever deal is on the table. For example: Let’s say you have only one … Continue reading “Remember the BATNA!”

Author Moses KaganPosted on 10/23/2012Categories Buying, How toTags negotiation
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